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RI Theme 2024-25: The Magic of Rotary

RI President-elect Stephanie A. Urchick celebrates the magic of Rotary. She says members create that magic with every project completed, every dollar donated, and every new member of Rotary.


"We are not going to end polio or bring peace to the world by waving a wand. It's up to you. You create the magic with every project completed..."

Download RI Theme 2024-25 theme logo materials.





Rotary International President-elect Stephanie A. Urchick exuberantly embraces the transformative essence of Rotary, encapsulating it as "The Magic of Rotary" for the upcoming 2024-25 term. In her eloquent address, she underscores the enchantment that Rotary members weave into the fabric of their communities and the world at large. The magic, according to President-elect Urchick, is not summoned by a mere wave of a wand; rather, it materializes through the collective efforts of Rotarians. The alchemy happens with each completed project, every dollar generously donated, and the induction of every new member into the Rotary family.


President-elect Urchick's poignant message emphasizes the pivotal role that Rotarians play in the pursuit of ambitious goals, such as eradicating polio and fostering global peace. Her call to action resonates with the idea that the enchantment lies within the dedication, determination, and tangible impact of Rotary's members. The theme encapsulates a spirit of empowerment, encouraging Rotarians to recognize their individual and collective ability to create positive change in the world. As the Rotary community eagerly awaits the unfolding of the 2024-25 term, President-elect Urchick's vision sets the stage for a year infused with the transformative and magical impact of Rotary International.

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